So Art Right Now


It is a truth universally acknowledged that a person in possession of a fortune will spend it at the gallery gift store. So, we developed the So Art Right Now capsule, which can be customised and branded for your online and physical gallery shops. Consisting of 100% mottled cotton baby rompers, tees, totes and accessories complete with flocked print and contrast primary colour trims, its crafted to appeal to the art enthusiast’s palette.

photography: Elise Wilken
styling: Natalie Turnbull

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